Get The Product Launch Playbook
The next generation of product launch strategy, execution, and analysis is here. This guide contains real use cases from real restaurant brands that have brought forth real results.
Key Benefits
When is the right time to update my menu? Discover the motivations, strategies, and goals that factor into successful product launches.
Am I tracking the right metrics? It's not enough to trust your gut or rely on anecdotal evidence. We'll show you how to dig in with data-driven menu insights.
What are other brands doing? Get an exclusive look at the complete launch strategy, execution, and analysis of a top-tier chicken brand.
Playbook Highlights
Strategic Planning
Learn when and why to launch new products, including market analysis, competitive positioning, and timing strategies.
Data-Driven Decisions
Discover the metrics that matter most for product launches and how to track them effectively.
Real Brand Case Study
Get exclusive insights into a successful product launch from a leading chicken brand, including their complete strategy and results.
Execution Framework
Access proven frameworks for operational readiness, staff training, and marketing alignment.
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