PICKING A CX PLATFORM

If you’re here to understand the difference between Tattle and Yumpingo – or are looking for an alternative customer experience management solution – you’re in the right place.

While each customer experience platform has its share of product similarities and differences (which we get into further down the page), Tattle was built for one purpose – improvement. Our mission is for all areas – whether that be a restaurant brand’s operations, guest experience, or revenue – to be optimized and refined. Continuously.

Now, let’s take a look at the differences between these two platforms.

#1

Integrating hundreds or thousands of new tablets into a brand’s feedback strategy often proves to be a major burden to everyone involved, from the CEO to a location-level server. This additional hardware increases costs, adds complexity to employee onboarding, and creates ongoing maintenance concerns.

The Tattle platform collects all the guest experience data a restaurant could ever want without the liability of additional hardware. This is made possible by robust integrations with any of our 30+ ordering, loyalty, and payment providers. For dine-in feedback, all you need is a QR code at the table, on a receipt, or in a bag insert to provide multiple touch points.

#2

Though Yumpingo collects a wealth of feedback data from restaurant-goers, it is not organized or arranged in a way that is ultimately actionable for GMs and location-level teams. And while their Smart Actions tool overviews the operational categories that need to be worked on, it isn’t able to reveal the factors that make it easy for operators to fix.

Here’s an example:

Yumpingo says “Speed of Service” has a poor rating.

Tattle says “Speed of Service” has a poor rating and “Waiting To Order” and “Payment Processing” are the largest contributors to that low rating.

Having granular factors like these help teams to save time by reducing unnecessary data-sifting and eliminating guesswork.

Not only do we provide these remarkably detailed insights, but we also use machine-learning algorithms to tell location-level teams which categories and factors will immediately improve overall satisfaction.

#3

Because Tattle is improvement-focused and ROI-driven, we’ve built an incident management dashboard into the platform that allows restaurants to recover potential lost revenue.

This gives your brand the ability to automatically win back unhappy customers (who left a rating of three stars or less) at scale – and that can be accomplished through anything from a personalized apology messages to free dessert offers or anything in between.

Additionally, because our automated surveys show up 90 minutes after a transaction, negative feedback is often channeled through our private feedback survey, rather than social media websites.

Jim Bitticks, President and COO of Dave’s Hot Chicken, said his 100+ locations have “seen an overall jump in scores on Yelp and Google since using Tattle.”

#4

When tablets are floating around any given location, data can get messy. Because the survey isn’t tied to an individual check, email, or person, GMs or location-level staff can inflate their own scores, opening the door to fraudulent insights.

While this isn’t common, it can be an issue that goes undetected for long periods of time.

Whereas on the Tattle platform, every bit of feedback is tied to a specific transaction – either through a direct integration with the ordering platform or via transactional information provided by the guest.

Restaurant managers can also flag any suspicious review within Tattle to not be counted towards the score rating, therefore mitigating potential issues caused by fraudulent reviews.

In this section, we will look at the top customer experience management features and the corresponding strenth of each platform (on a scale of 0 to 100).

TESTIMONIAL

“Tattle has eliminated the need for secondary feedback sources, helped pinpoint opportunities to help shift operational focus, and continues to be responsive and reactive when updates to the platform are requested and necessary.”

Daniel Pinneaux
Director of Operations, Snappy Salads