Bluestone Lane Upgrades from Scattered Online Reviews to Actionable Feedback Data
How Bluestone Lane moved from sporadic social media reviews to reliable customer feedback that drives real operational changes.
Tom Selementi, SVP
What Tattle has created is transformational.
Pizza, Fast Casual
Scattered and Sporadic Reviews Failed to Result in Action
The Tattle Solution
Centralized Survey Collection
Guests ordering via Olo channels (Dispatch & Order Ahead) receive an automated survey through Tattle, pre-populated with unique transaction data (location, time, ordering channel etc.). The intuitive surveys are super easy to fill out, and uncovers factors beyond ambiguous actegories. For example, instead of simply asking for an overall rating of Hospitality, Tattle will go on to ask about specific factors such as Greeting, Enthusiasm, Farewell etc. to understand what contributed to a positive or negative Hospitality score.
The surveys are fully customizable to each location, and on average achieve a 94.3% completion rate.
Simple, Intuitive Dashboard
Bluestone Lane also chose Tattle due to the simple and intuitive dashboard, which requires minimal training of all executives, District Managers and General Managers. This has been able to inspire higher engagement among the teams, and build a better data-centric, customer-centric culture.
The location-specific data has empowered Bluestone Lane’s operations teams to make real, high-impact changes. Within weeks, feedback collection increased from previously 1-2 social media reviews a week to now 3-4 Tattle surveys per day per location.
increase in feedback data
incident reply rate
survey completion rate
“What Tattle has created is transformational. Tattle is an unobtrusive, easy way to forge meaningful customer relationships.”
Get a Tattle Demo
To learn more about how successful brands use Tattle to make improvement decisions rooted in customer feedback — book a demo with us today.